{"id":69216,"date":"2024-08-09T19:24:05","date_gmt":"2024-08-09T19:24:05","guid":{"rendered":"https:\/\/ekamu.net\/?p=69216"},"modified":"2024-08-09T19:24:05","modified_gmt":"2024-08-09T19:24:05","slug":"instagramda-goruntulenme-sayisi-yuzde-75-azaldi","status":"publish","type":"post","link":"https:\/\/ekamu.net\/index.php\/2024\/08\/09\/instagramda-goruntulenme-sayisi-yuzde-75-azaldi\/","title":{"rendered":"Instagram&#8217;da g\u00f6r\u00fcnt\u00fclenme say\u0131s\u0131 y\u00fczde 75 azald\u0131"},"content":{"rendered":"<p><figure> <span> <img decoding=\"async\" src=\"https:\/\/ekamu.net\/wp-content\/uploads\/2024\/08\/instagramda-goruntulenme-sayisi-yuzde-75-azaldi-0-7kCSqy3z.jpg\"\/> <\/span> T\u00fcrkiye\u2019de 2 A\u011fustos\u2019tan beri eri\u015fim yasa\u011f\u0131 bulunan <strong>Instagram\u2019\u0131n<\/strong> kullan\u0131c\u0131 kayb\u0131 belli oldu. Gemius AdReal\u2019in reklam verilerine g\u00f6re Instagram\u2019da g\u00f6r\u00fcnt\u00fclenme say\u0131s\u0131 <strong>y\u00fczde 75 azald\u0131<\/strong>. <\/figure>\n<p>Verilere g\u00f6re Instagram\u2019daki reklam i\u00e7eriklerinin g\u00f6r\u00fcnt\u00fclenme say\u0131s\u0131 bir haftada y\u00fczde 75 azalarak 4 milyardan <strong>1 milyara geriledi<\/strong>. Bu durum reklamverenleri de etkiledi. 26-31 Temmuz tarihlerinde y\u00fczde 41 ile en \u00e7ok dijital reklam verilen platform olan Instagram\u2019\u0131n tercih edilme oran\u0131 2-7 A\u011fustos tarihlerinde y\u00fczde 14\u2019e d\u00fc\u015ft\u00fc. Bu s\u00fcre\u00e7te reklam erenler taraf\u0131ndan YouTube, TikTok ve Facebook daha fazla tercih edildi.<\/p>\n<div>\n<table>\n<p><b>Reklamverenlerin Sosyal Medya Platformlar\u0131n\u0131\u00a0Tercih Oran\u0131<\/b><\/p>\n<tbody>\n<tr>\n<td>Platform<\/td>\n<td>26 \u2013 31 Temmuz<\/td>\n<td>2 \u2013 7 A\u011fustos<\/td>\n<\/tr>\n<tr>\n<td>Instagram<\/td>\n<td>41%<\/td>\n<td>14%<\/td>\n<\/tr>\n<tr>\n<td>YouTube<\/td>\n<td>25%<\/td>\n<td>35%<\/td>\n<\/tr>\n<tr>\n<td>TikTok<\/td>\n<td>12%<\/td>\n<td>17%<\/td>\n<\/tr>\n<tr>\n<td>Facebook<\/td>\n<td>8%<\/td>\n<td>16%<\/td>\n<\/tr>\n<tr>\n<td>Di\u011fer<\/td>\n<td>13%<\/td>\n<td>18%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Gemius AdReal\u2019in verilerine g\u00f6re Instagram\u2019da en \u00e7ok reklam veren grup KOB\u0130\u2019ler olarak belirlendi. Bu nedenle eri\u015fim yasa\u011f\u0131 k\u00fc\u00e7\u00fck i\u015fletmeleri b\u00fcy\u00fck \u00f6l\u00e7\u00fcde etkiledi.<\/p>\n<p>Instagram yasa\u011f\u0131 KOB\u0130\u2019leri daha \u00e7ok etkiledi. Verilere g\u00f6re Instagram\u2019a en \u00e7ok reklam veren grup KOB\u0130\u2019ler. Eri\u015fim engeli k\u00fc\u00e7\u00fck i\u015fletmeleri zor durumda b\u0131rakt\u0131. Ula\u015ft\u0131rma ve Altyap\u0131 Bakan\u0131 Abdulkadir Uralo\u011flu,\u00a0<\/p>\n\n<p><span style=\"display: block; width: 343.125px; color: rgb(55, 58, 60); font-size: 14px; background-color: rgb(255, 249, 236);\"><\/span><\/p>\n<p>Kaynak :\u00a0<span style=\"background-color: rgb(255, 249, 236); color: rgb(55, 58, 60); font-size: 14px;\">https:\/\/www.donanimhaber.com\/instagram-da-goruntulenme-sayisi-yuzde-75-azaldi&#8211;180531<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrkiye\u2019de 2 A\u011fustos\u2019tan beri eri\u015fim yasa\u011f\u0131 bulunan Instagram\u2019\u0131n kullan\u0131c\u0131 kayb\u0131 belli oldu. Gemius AdReal\u2019in reklam verilerine g\u00f6re Instagram\u2019da g\u00f6r\u00fcnt\u00fclenme say\u0131s\u0131 y\u00fczde 75 azald\u0131. Verilere g\u00f6re Instagram\u2019daki reklam i\u00e7eriklerinin g\u00f6r\u00fcnt\u00fclenme &#8230;<\/p>\n","protected":false},"author":1,"featured_media":69217,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[1135,1804],"class_list":["post-69216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teknoloji","tag-instagram","tag-reklam"],"_links":{"self":[{"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/posts\/69216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/comments?post=69216"}],"version-history":[{"count":1,"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/posts\/69216\/revisions"}],"predecessor-version":[{"id":69219,"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/posts\/69216\/revisions\/69219"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/media\/69217"}],"wp:attachment":[{"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/media?parent=69216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/categories?post=69216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ekamu.net\/index.php\/wp-json\/wp\/v2\/tags?post=69216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}